On July 17, 2020, Pangshi Chemical held its second business‑sharing session. The event still adopted the two‑team PK model with a total of five rounds. The winning lecturer for each round and the overall champion team would be selected. The speakers for this session were Zheng Yuyan from the Riding‑the‑Winds‑and‑Waves Team and Guo Zhen from the Five‑Blessings Team.

Zheng Yuyan shared key details for customer acquisition and retention. As the saying goes, details determine success or failure, which holds particularly true for foreign‑trade business. Numerous links are involved from order confirmation to product delivery to customers, and a tiny mistake may lead to huge deviations. Drawing on her years of foreign‑trade experience, Zheng Yuyan sorted out noteworthy details for quotation, order shipment, order tracking and other procedures. She also cited two cases to deepen participants’ understanding.

Guo Zhen from the Five‑Blessings Team delivered a presentation themed Review: The Process of Foreign‑trade Customer Development. Based on a deal closed in 2019, he summarized experience and lessons covering the whole process from customer discovery to deal conclusion from a post‑event‑review perspective, featuring innovative ideas and perspectives.

After one round of voting, Zheng Yuyan from the Riding‑the‑Winds‑and‑Waves Team won by one‑vote margin. The sharing session serves not only as an outlet and activity format, but also a valuable platform. Every sharing represents a review of one’s knowledge, thoughts and observations. We look forward to more inspiring speeches from future lecturers.